When our founder, Eddie Lewis, was a soccer player at UCLA, he was obsessed with getting the most out of his abilities. After learning that the UCLA Basketball Team practiced shooting on smaller hoops, he realized he could achieve similar benefits by practicing his soccer touch with a smaller ball. He began taking reps with a tennis ball against garages to perfect his technique. This small-is-harder methodology made him better faster, and it was his secret weapon to outpacing the competition.

Countless hours and thousands of reps later, he embarked on a career spanning from the MLS to the Premier League and two World Cups. At the end of his playing days, Eddie realized that he had established a unique set of fundamentals that he could pass on to others. That led to the creation of the one-of-a-kind training experience and a soccer brand he wished he had growing up. Today, what started with a tennis ball has transformed into a world class soccer experience you won't find anywhere else.